Add WhatsApp to the software you already use.

Sampark Setu is more than a standalone tool. Connect it to your CRM and other apps through our API. Verify, enrich, and send — straight from the software you work in.

Start free with Google Read the API docs

Sangam CRM works out of the box · More connectors coming

Connected

Live

Your CRM

contacts

API

Sampark Setu

your WhatsApp

Verify

Enrich

Send

No per-message fees. Sends through your own WhatsApp.

WhatsApp shouldn't cost a fortune to connect.

The official WhatsApp Business API is built for big companies. Heavy platform fees, plus a charge for every message you send.

A small business running a ₹5,000-a-year invoicing app cannot justify that. The maths does not work.

Sampark Setu is different. Sends through your own WhatsApp account. No per-message fees. So the software you already use can add WhatsApp — at a price a small business can actually afford.

One API. Your software talks to WhatsApp.

Sampark Setu has a public API and webhooks. Any software that can call an API can connect to it.

Verify

Check which of your contacts are on WhatsApp — straight from your CRM.

Enrich

Pull business details (name, category, website) for those contacts.

Send

Send messages from your own WhatsApp. One at a time, as a campaign, or auto-triggered.

All of it runs through the user's own WhatsApp account, at a pace that's safe for it. Same safety rules apply — directly or via your software.

What you can connect now.

Public API & webhooks

Live

Open to any developer, right now. If your software can call an API, it can connect to Sampark Setu.

Read the API docs →

Sangam CRM — out of the box

Live

Sangam CRM connects directly. No setup project. Verify your contacts, send messages, keep everything in sync. Built by the same team, so it just works.

Learn about Sangam CRM →

More connectors are coming.

Sampark Setu is built by Enjay IT Solutions Ltd. The rest of the Enjay family connects next.

The Enjay family

Rolling out

Sarathi, Samvad, and Sanchay — our other products — are being connected to Sampark Setu.

Partner-built connectors

Coming

We're working with partners to build connectors for popular platforms like Zoho and Odoo. We'll list them here as they go live.

We only list a connector as live once it actually works. No marketplace claims before then.

Developers

The API is open and documented. Connect your own software today. No waiting, no approval queue.

Read the API docs →

Partners

If you build software for Indian businesses and want a ready-made WhatsApp connector for your users, we want to hear from you — especially if your customers are small businesses priced out of the Business API.

Partner with us →

Common questions.

Do I need the WhatsApp Business API to use Sampark Setu with my software?+

No. That's the whole point. Sampark Setu uses your own WhatsApp account, with no per-message fees. Your software connects through our API instead.

Does Sampark Setu have an API?+

Yes. A public API and webhooks, live now and open to any developer.

Does it work with Zoho or Odoo?+

Not yet. Connectors for popular platforms are in development with partners. You can always connect any software through our API today.

How do I connect Sangam CRM to WhatsApp?+

Sangam CRM connects to Sampark Setu out of the box. Built by the same team, so there is no setup project.

What can my software do once connected?+

Verify contacts, enrich them with business details, and send messages — one at a time, as campaigns, or as automatic messages. All through your own WhatsApp, safely.

Is it safe to send through an integration?+

Yes. The same safety rules apply. Sampark Setu sends at a pace that protects your account, whether you use it directly or through your software.

Connect your software to WhatsApp.

Start free, get your API key, and connect the software you already use.

Start free with Google

Free to start · API live now · Sangam CRM out of the box